The Softplace Blog

Expert Digital Marketing Tips for Gateshead & the North East

At Softplace, we don’t just do digital — we teach it too. Our blog is where we share everything we’ve learned helping businesses across Gateshead, Sunderland, Durham, and beyond grow online.

Whether you're looking to:

  • Improve your Google rankings
  • Get better results from Facebook or Google Ads
  • Learn what makes a website convert
  • Or understand how to use AI tools for marketing...

This is where it all starts.

🔍 Popular Topics We Cover

🧠 SEO Strategy

Actionable tips to rank higher on Google using ethical, data-backed tactics.

📱 Social Media

What’s working now on Instagram, Facebook, LinkedIn, and TikTok for local businesses.

💻 Web Design Trends

Insights into designs that convert — plus what to avoid in 2025.

📊 PPC & Ads

Real-world lessons from running hundreds of campaigns across Google & Meta.

🎥 Video & Content Marketing

How to use storytelling, animation, and AI to boost engagement and sales.

🏆 Why Our Blog Is Different

We’ve worked with over 100 businesses across E-commerce, Government & NGOs, Education & Training, Local Services, and Startups & SaaS.

So, we don’t write theory. We write from real-world wins and lessons.

Our content is written for business owners and marketers, not just SEO geeks.

📥 Don’t Miss a Post

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