Explainer Video Cost UK in 2025: Price Ranges, Timelines, and Key Factors
Explainer videos are still one of the fastest ways to grab attention and get buyers to act. But costs vary a lot. This guide breaks down explainer video cost UK in 2025, what drives prices up or down, and how to plan your budget.
Average Price Ranges in the UK
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30 seconds – £800 to £1,200
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60 seconds – £1,500 to £2,500
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90 seconds – £2,400 to £3,800
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Custom projects – £4,000+
These figures assume professional scripting, voiceover, animation, music, and editing. Cheaper options exist, but they usually lack polish or marketing focus.
Factors That Affect Cost
1. Animation Style
2D animation is cheaper than 3D. Motion graphics fall in between.
2. Script and Storyboard Depth
A clear, researched script takes more time but makes the video convert better.
3. Voiceover Quality
Using seasoned UK or US voice artists adds to the budget.
4. Revision Rounds
Most agencies offer two rounds. More rounds cost extra.
5. Deadlines
Rush projects can be 20–40% more expensive.
Typical Timelines
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Script and storyboard – 3 to 5 days
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Voiceover and audio – 2 to 3 days
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Animation – 7 to 14 days
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Revisions and final delivery – 3 to 5 days
Standard delivery: 2 to 4 weeks.
How to Keep Costs Down Without Losing Quality
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Plan your script and goals early
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Approve storyboards quickly
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Stick to agreed revision rounds
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Choose an animation style that matches your message, not trends
Why Softplace is a Smart Choice
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UK-based team with clear communication
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Fixed timelines and weekly progress updates
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All-inclusive packages with script, animation, voiceover, and captions
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Flexible to handle both web and social ad versions
